Paul Mitchell Platinum Blonde Violet Shampoo 1000ml

Paul Mitchell® Platinum Blonde Violet Shampoo®

Brightens Blonde Hair & Neutralises Brassiness

Keep blonde, highlighted, grey, or silver hair looking bright and fresh with Paul Mitchell® Platinum Blonde Violet Shampoo®, a colour-enhancing shampoo formulated with violet pigments to help neutralise unwanted yellow and brassy tones. This professional formula gently cleanses while boosting shine, softness, and cool blonde vibrancy. Hair feels refreshed, silky, and brighter with enhanced manageability and luminous tone.

Hair Type

• Ideal for blonde, highlighted, grey, or silver hair
• Suitable for colour-treated and lightened hair

Fragrance

Refreshing cucumber melon fragrance for a clean salon-fresh finish

Product Features

• Violet pigments help neutralise yellow and brassy tones
• Brightens blonde, grey, and silver hair
• Gently cleanses without over-drying
• Enhances softness, shine, and manageability
• Helps maintain cooler blonde tones between salon visits
• Professional salon-quality toning shampoo

Stylist Tip

Leave on for 1–5 minutes depending on the desired toning result and hair porosity.

How to Use

Apply to wet hair and massage into a rich lather. Leave on briefly for enhanced toning if desired, then rinse thoroughly. Repeat if necessary. Follow with conditioner for best results.